Do you want to know what business development plan you need to employ as a personal brand? If you’re a coach, consultant, mentor, blogger or author, then the answer is yes! If you’re passionate about solving a specific problem for a core audience that’s great! But you cannot go in blind. You need to have…
Every business owner needs to go through a marketing research process. This is so that they can understand their market and define any opportunity gaps that they can capitalize on. Without the right sort of marketing research process, you will find it hard to engage with your audience. In addition, it becomes more expensive because,…
At the Best You Expo I was teaching people how to become a profitable personal brand . In addition, I gave a 30-minute presentation on how you can discover, develop and deliver a signature programme as an online expert. This talk is pretty much applicable to anyone who wants to build a presence online and convert…
There are many ways to promote your personal brand, and it’s never been more important to make sure that you can do so. Promoting your brand requires patience, consistency, and relatability overtime. The strategies are things that people already know and do. The problem is not many are willing to put in the work. This…
Learning how to plan an event is no easy task, it requires a lot of trial and error. I have been doing events over the past 12 years and have realised different things required to do them well. Over the past 4 years, my focus has been hosting and speaking at Business and Personal Development…
Why is public speaking important? As a personal brand it is important to make sure that people are aware of your ability to solve a specific problem. If you’re a motivational speaker, you must be able to help people untap latent potential that could transform their lives. If you’re a weight management coach you must be able…
It’s pretty clear… if you want to build a successful business you need to start up a digital business. Don’t get me wrong, you still need to speak to real human beings at networking events and talks, however, digital is where it is at. This article is for anyone who is feeling confused about how…
As a personal brand becoming an expert is what makes you stand out from the crowd. This is because people are drawn to people who have the knowledge and exude a sense of confidence. I am writing this because there have been too many people I have spoken to that don’t feel confident as an…
The personal brand industry has been in existent since the birth of society, as people found ways to stand out and develop a form of brand awareness. Since the internet was born on the 1st of January 1991, the personal branding phenomena has grown exponentially. This post is being written to help those seeking to…
1990 birthed the internet, a network sought to change the world. 28 years on it is vital to the functioning of our society. Business has drastically taken a turn, as internet moguls and digital marketers have changed their family lineage forever. As well as opportunity, it has also created confusion with a multitudinous number of…
Everyone’s talking about the importance of a Personal Brand, right? We all know that a strong Personal Brand can bring us increased opportunities. But what almost no one talks about is how a Personal Brand can become profitable online. It’s not getting lot’s of Instagram followers, it’s producing an asset that provides high value. And…
Episode 6 welcomes Alex Springer, a Creative Director, Photographer and Digital Story Teller. I met Alex at a Les Brown event and we have stayed connected ever since. Listen to Alex’s story as he explains how he became a Creative and what people can do to boost their brands to increase business. He reminds us…
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